Improve Your Online Home Based Business Ranking With These Two Tips

One of the most important things you can do for your online home based business website is fill it with good content, although this is just the start of a successful marketing campaign. If your aim is to make sales and generate a large amount of targeted traffic to your site you will need your website to be ranked quite high in the search engines.

Towards this end you will need to concentrate on improving your website rankings so that your site gets listed in the top three or four searches particularly in search engines such as Google and Yahoo as these are among the most popular on the internet.

Some of the SEO work that you will have to do to get higher rankings will need to be done on your website itself. What this involves is posting unique and relevant content onto your website which includes the kind of long tail keyword phrases that people are searching for.

When writing an article always use these keywords in your headline, first and last paragraph and a sprinkling throughout the rest of the article as this helps the search engine spiders to navigate and crawl your webpage which will improve your chances of a better search engine ranking. Keep in mind that each page of your website should support the other pages by using hyperlinked keywords. As an example, as well as the navigation menu you should also find hyperlinked keywords to the different sections of the website at the bottom of the page.

The second part of improving your online home based business website ranking will have to be done on the internet itself, and this can be done by getting one way backlinks to your site from other online business websites. It is possible to make use of link exchanges but the best links to have are one-way backlinks as these are what the search engines give most credit to and the reason is that when a webmaster adds a one-way backlink to his page he is giving out a message that this website offers valuable content to the visitors of his own website.

Target the correct type of websites to get the kind of backlinks that you want for your site. In other words if you want to dominate the rankings for your particular niche market then the keywords and content need to match that niche to attract the webmasters you want. There are many websites that you can target to build backlinks to your website, just make sure that they are related to your niche. As part of your backlink campaign a good idea is to target forums, blogs and web directories as well as article directories. Another good place to increase the backlinks to your website are social networks.

By using these two methods of building backlinks and website SEO together with valuable and useful content, you are making use of the two best tools available for improving the ranking of your online home based business website, which in turn will improve your sales and your ability to build a really successful online business.

Online Home Based Business Opportunity – How to Find the Right Making-Money Online Opportunity

You might be surprised to see people leaving their day jobs and earn tremendous amount of money from their newly established online home based business. Those skeptical ones think that those who make such a huge profit depend on sheer luck. Since you’re influenced by such assumption, you won’t have the initiative to leave the “comfort zone” and succumbing to the dissatisfaction of your working environment, in a ruthless rat-race.

In fact, those who have made thousands of dollars from their own business don’t solely depend on sheer luck – they have made it because they are capable to find the right making-money online opportunity!

How they actually find the right business opportunity? Follow these tips below:

Tip #1: Identify your passion – Hearing your own “inner-voice”

In the beginning, you have to be truthful to yourself and ask yourself – What is my passion? What am I capable of? For instance, if your main interest is selling your own product – probably setting an online store suits you most. If you prefer earning commission from sales of affiliate products – then, you should build affiliate marketing business. If you like sharing interesting information to internet users – thus, it’s appropriate to set up a web publishing business.

In short, focus on your strengths – not on improving your weaknesses.

Tip #2: Finding a “mentor”

At this point, it’s not having a real “mentor”, it’s actually searching for experienced people who have are willing to share their experiences, as well as comprehensive methods that help them to develop a profitable home based business. The best place is to follow such personal journal-like post threads in internet business forums – personally, I would recommend You can ask related questions or send personal messages to them when they are ‘offline’.

Don’t be tempted by some internet marketers’ approach who is offering “Making-Money Online Fast” products – because building a successful internet business does not happen overnight, it requires the 4-key approach which is Learn, Test, Evaluate, and Improve.

Tip #3: Learn, Test, Evaluate, and Improve – the 4-key approach of starting a profitable business

Many successful entrepreneurs have something in common – the 4-key approach of building a money-making business. Here’s the elaboration of this 4-key approach:

Start with “Learn” – most important that you get related resources from internet forums, or from your competitors. Don’t be afraid to ask questions to experienced internet forum users, and try to figure out ways to outsmart your competitors of your niche. Extract any important information from them and organize them into proper places. Make sure this information comes handy when you need them.

Then, “Test” – based on the information that you obtained, start applying those opportunities that tested by experienced home based business owners. Many newbies failed to initiate their new businesses because they were too hesitate to test any possible opportunities that work. Basically, a business can only become successful one if you’ve found the right opportunity.

Next is “Evaluate” – Not all opportunities work all the time and sometimes the results can be devastating. Therefore, it’s important to evaluate your progress, and develop any possible solutions – it’s like doing a math test, you need to figure out any possible ways to solve a problem, it can be a long or a short one – as long as it can fix the problem for good.

Lastly, “Improve” – it means finding solutions that can improve your online home business opportunities work. It requires hard work, persistent and faith – these values are essential of making your business work on the long term basis.

If you’re able to find your own online home based opportunities – work it out and strive for success!

The Pennsylvania Home Improvement Consumer Protection Act and You

With the overwhelming rash of repair work that will be needed to take care of the damage caused by one of the worst winters on record, many people will be looking for contractors to do work on their homes. But who should they hire? Will hiring a contractor registered under the state’s recently enacted Pennsylvania Home Improvement Consumer Protection Act allow them to move forward with confidence?

Pennsylvania begins its first full year with this new law that requires contractors who conduct any sort of home improvement to register with the Bureau of Consumer Protection, which is part of the Attorney General’s Office. However, the question is how much does this new law really protect you, the consumer? Unfortunately, there are many homeowners who thought that being registered meant that the state had approved these contractors and the quality of the work they do. Many of these homeowners have since found out that is not the case.

While the law represents a first step in the right direction, consumers should not allow it to give them a false sense of security. Smart consumers still need to do their homework in order to protect themselves. A quick look at what the law does and does not do will tell you why.

For years, it has been said that “all you need to be a contractor in Pennsylvania is a hammer and a pick-up truck.” Perhaps that has been one of the reasons that the majority of Pennsylvanians are not pleased with the quality of the work done on their homes. A national survey found that fifty percent of people would not recommend their contractor to another person. In Pennsylvania, the odds are even worse because, until now, there was no registration, licensing or certification process.

Many states have licensing and certification requirements for contractors. Most require the contractor to take some kind of written or physical test. Some require a contractor to be bonded with the state. Until last July, Pennsylvania was one of the few that did not require anything. At least now, Pennsylvania requires a contractor to be registered. What does registration mean, who needs to be registered, and how does the registration system ensure accountability? Can a registered contractor be trusted to treat you, your home and your property with the respect and care you expect and deserve?

Under the new law, essentially all improvements to your home and property must be done by a registered contractor. With the exception of landscapers, anyone making more than $5,000 a year doing construction, installation, or work dealing with non-decorative structures, must be registered with the state.

To register with the state, a contractor must provide his name, address, phone number, date of birth, driver’s license number, and the address, name, and description of his business. He must also provide the names of all his business partners. The State also requires a statement on whether the individual applying has ever been convicted of a criminal offense related to home improvement, fraud, theft, or a crime of deception.

Registration costs a contractor $50 every two years. In return, the state provides a unique contractor ID number. This number must appear in all written material and advertisements that carry the name of the business. Most importantly, the number must appear on all contracts the company prints. If you are considering a contractor who does not display his number, there is a real possibility that he is not, in fact, registered with the state of Pennsylvania.

To prove reliability, a contractor must state whether or not he has filed for bankruptcy, or was decided against in court for a home improvement complaint within the past ten years, and whether or not he has ever been suspended or debarred from participating in any Federal, State, local, or not-for-profit program.

Lastly, a contractor must provide proof that he possesses a $50,000 liability insurance to cover any damage to the home he is working on or any personal injury to the homeowner. Although it is required by Pennsylvania employment law, a contractor does not have to prove that he has Workman’s Compensation insurance to cover his people who might get injured while working on your home.

One critical side note about contractor insurance: make sure your contractor has it. Do not risk simply taking the contractor’s word on this. A reliable contractor needs proper and adequate insurance coverage to protect you. While $50,000 of liability insurance may seem like a lot, it is only a drop in the bucket compared to the value of most homes. If the contractor accidentally burns your home down, the maximum you’ll get, assuming there are no other claims against him is $50,000. A reputable contractor will have at least one million dollars worth of liability insurance to protect homeowners.

Workman’s Compensation insurance covers any employee of the contractor who happens to get injured while working on your home. The contractor does not need to have this insurance on himself, but he must have it on anyone who works for him. Consequently, every person who is working on your property must be covered by Workman’s Compensation insurance or have their own individual Liability insurance policy and State registration number. If they do not and they get injured, you, the homeowner, could be liable for their injuries. Additionally, most Homeowners’ insurance policies exclude contractor caused damage or injury from their coverage. Because they cannot assess the risk associated with the contractor you hire, they rely on you to determine whether or not your contractor is adequately insured.

The law provides for an internet-accessible database which lets you know if a contractor is registered and if he has any kind of criminal background. That is it! The database does not provide any assessment of the reliability of the contractors. There is no way to tell if a contractor has left behind a string of unsatisfied customers and shoddy workmanship. Being registered is no assurance of quality, professionalism or honesty! Anyone can register today as a contractor with absolutely no training or experience. On the state’s database, there is no difference between that person and an established, reputable company. So don’t expect the state to protect you. It is still up to you to protect yourself.

The laws defining home improvement fraud are equally weak. Essentially, fraud is committed when a contractor misrepresents the real cost of a job, fails to do the work he is paid to do, or deviates from the written and signed contract’s plans, specifications and costs without a written change order. When a contractor misrepresents his skills or does a hackneyed job, he does not violate the definition of home-improvement fraud outlined in the law.

The problem with many home improvements and repairs is you can’t see the end result until the work is done. In most cases, at that point it is too late to get any remedy without a lot of time and aggravation. A smart consumer spends the time upfront to make sure they have a reliable, qualified contractor.

In summary, while the new HICPA law is a step in the right direction, it is not the type of law that is going to cure the ills caused by incompetent contractors. Don’t be lulled into a false sense of security that it does; that responsibility still lies with you, the homeowner. To get the kind of job you need, want and expect, you must take control. Do your homework, educate yourself, understand your options, and check out references. As with any major investment, it always makes sense to be a smart consumer.

Terrible Home Improvement Guarantees and My Solution

One of the biggest problems with home improvement contractors and home improvement centers is the products they sell, that include limited lifetime warranties or other guarantees. Some of these guarantees sound good and would be good, if the companies actually backed them up.

Here’s something that happened to me and I don’t want it to happen to you. We purchased some carpet for a new house that we were moving into and the popular home improvement Center suggested that my wife purchase a three-year guarantee on the carpeting. This guarantee came with one pre-paid carpet cleaning of your entire home each year.

This sounded good when my wife was in the store, but it’s now been over 18 months and no one has contacted us. We both went down to the local home improvement center and ask them if they could help. They suggested that we contact the company to see if they’re still in business.

I informed the representative of this popular home improvement center that they are the ones who sold us the guarantee. We would have never bought it from an individual carpet company, because we don’t know how long they’re going to stay in business. My wife bought the home-improvement guarantee from the home improvement center that is extremely large and she felt comfortable that they would still be in business within the next three years.

We haven’t got our carpets cleaned yet and we will never buy another home-improvement guarantee from anyone ever again. I have seen more companies go out of business after their products have failed and sometimes the people that were running these bankrupt companies, simply start other companies and start the process all over again. I’m writing this article to advise people to think twice before purchasing home-improvement guarantees or warranties from any companies, no matter how large or small they are.